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Experience colour that's out of this world with QNED colour powered by Quantum Dot and NanoCell technology. The α7 AI Processor 4K Gen6 delivers a truly powerful experience that's tailored to fit your preferences.
Features
• Diversified Settings
When connected to an LG TV, the soundbar switches modes automatically and accordingly. It also brings additional sound settings to be enjoyed via not just soundbar but even the TV it's connected to.
• Smart Functions For You
Bring convenience to your TV with personalized alerts, customized recommendations, and more. Smart features like All New Home give you a faster, more intuitive viewing experience.
• Picture Personalized to You
AI Picture Wizard analyzes 85 million potential settings to find the best photo settings possible and analyzes viewers' colour preferences to provide personalized display settings.
• Your Personal Content Curator
Get recommendations tailored for you. AI Concierge recommends related or trending keywords based on your unique voice recognition search history so you get more of what you love.
• Multi View

• Side By Side
Diversify your screen. With Side by Side, enjoy a wide range of content with two screens at once, and access more interactive services with LG Smart Cam.
• Picture In Picture
With Picture in Picture, you can keep an eye on yourself and your content. Simply connect via your Smart Cam and easily check your form during home workouts.
• Dual Monitor
Discover more ways to work with Double Input mode. Conveniently reference and access materials from two HDMI inputs simultaneously for the ultimate work setup.
• Expertly Enhanced Picture
HDR10 Pro uses Dynamic Tone Mapping to automatically improve the contrast and clarity of your content frame by frame.
• Unlock Gaming Greatness
Upgrade your gaming setup with a next-level TV designed for ultimate next-gen gaming.

Settle down for movie night with the LG UT81. Every scene pops on the sharp and vibrant 4K Ultra HD display – even lower resolution content gets an upgrade with 4K upscaling. The a5 AI processor is the brain of the TV. It's hard at work in the background, intelligently boosting the picture and sound of everything you watch. Plus, you'll always get just the right picture with AI Brightness Control – it uses the TV's ambient sensor to adapt to the light in the room. Discover the show's everyone's talking about on webOS, LG's smart platform. You'll find all your favourite apps, including Netflix, Disney+, and Prime Video.

Good to know

- Filmmaker Mode turns off any picture processing that can make movies look unnatural, so it's closer to cinema-quality
- When you watch HDR content, you'll see the difference with improved brightness and contrast
- Game Optimiser fine tunes your settings, so your games look and sound their best and run smoothly
- AI Sound Pro transforms 2-channel audio into virtual 9.1.2 surround sound for that movie theatre experience
- The modern design looks great in any space – and the unique crescent-shaped stand is a real eye-catcher

This LG UR78's 4K Ultra HD resolution means your favourite blockbusters look sharp and vibrant with incredible detail. Its High Dynamic Range (HDR) means more accurate colours, improved brightness levels and a deeper contrast. Those movie monsters just got a lot more menacing. With AI Sound, you'll feel the action all around you. It transforms 2-channel audio into virtual 5.1 surround sound for that movie theatre experience, only without the never-ending trailers. And Filmmaker Mode turns off any picture processing that can make movies look unnatural, so you can enjoy them the way the director intended.

Settle down for movie night with the LG UT81. Every scene pops on the sharp and vibrant 4K Ultra HD display – even lower resolution content gets an upgrade with 4K upscaling. The a5 AI processor is the brain of the TV. It's hard at work in the background, intelligently boosting the picture and sound of everything you watch. Plus, you'll always get just the right picture with AI Brightness Control – it uses the TV's ambient sensor to adapt to the light in the room. Discover the show's everyone's talking about on webOS, LG's smart platform. You'll find all your favourite apps, including Netflix, Disney+, and Prime Video.

Good to know

- Filmmaker Mode turns off any picture processing that can make movies look unnatural, so it's closer to cinema-quality
- When you watch HDR content, you'll see the difference with improved brightness and contrast
- Game Optimiser fine tunes your settings, so your games look and sound their best and run smoothly
- AI Sound Pro transforms 2-channel audio into virtual 9.1.2 surround sound for that movie theatre experience
- The modern design looks great in any space – and the unique crescent-shaped stand is a real eye-catcher

• World's No.1 OLED TV Brand⁶, Celebrating 11 years of perfecting award-winning OLED TV technology
• With OLED’s over 8.3 million self-lit pixels see perfect black and luminous colors
• Alpha 9 AI Processor Gen7 provides smooth, crisp picture and sound with AI Picture Pro and AI Super Upscaling
• Enjoy movie magic from home with Dolby Vision™, Dolby Atmos®³ & FILMMAKER MODE™
• Ultimate Gaming with 144Hz Refresh Rate⁸, NVIDIA G-Sync, AMD FreeSync Premium and 0.1ms response time
• Revel in a seamless look with a barely-there bezel and ultra-slim frame
• With webOS & LG Channels, browse your favorite streaming apps & view 300+ free channels. Enjoy up to 5 years of software updates with webOS Re:New¹⁴